Course Detail

M.B.A. (Event Management)Master of Business Administration in Event Management

Event management comprises of all the activities that ensure smooth and hassle free conduct of events. This involves activities like supervision, allocation , administration etc. vent management is a relatively new field and has taken off with huge leaps in the hospitality and tourism industry. Essentially, even management is project management but in a different setting allowing for the management of specialized events like festivals, business meetings, celebrity stage shows, conferences, conventions and concerts. It deals with brand research, target audience determination, event concept planning, and synchronization of technical aspects to provide a coherent experience for both the audience and host. It deals with issues like budget allocation, site selection, pre and post event scheduling, permit acquisition, transport coordination (including parking and traffic flow), sound system installation, decoration, security supervision and clearance, catering, third part vendor coordination, emergency readiness (evacuation and fire drills). With time, the industry has grown to incorporate events of various scale and size right from hosting to small events like startup meet and breakfast talks to world events like Olympics and world cups. Event organization services are taken up by almost all industries like sports, retail, charitable entities, large business houses, NGO's and particular interest groups to enhance brand image and project themselves in leaders in their particular niche. The MBA in event management covers all the facets discussed above with interesting courses like Event financial management, Event Coordination, Hospitality and Hotel Administration, Party planning, Security supervision, Public relations, Event communication, Client relationship and many more are part of the huge syllabus. Example of job roles is event manager, event supervisor, coordination administrator, etc.